Matt Prater

Matt Prater is the Executive Vice President of Innovation at OuterBox, a role created to accelerate service differentiation and raise delivery standards across the agency's core offerings. He leads OuterBox's strategic platform partnerships with Google, Microsoft, Meta, and Amazon, and owns the company's thought leadership program along with B-School, its internal training and professional development curriculum. A performance marketing leader with more than a decade of experience, Matt focuses on turning emerging technology, especially AI, into repeatable frameworks that teams can actually execute. He holds a degree from the University of Colorado Boulder.