AI Articles

AI is changing search, customer experience, and how brands compete online. OuterBox has 20+ years of SEO expertise and is now leading the charge into AI-powered search optimization, chatbots, and agent development. These articles cover what's real and what's hype.

Optimizing for large language models

  |  5 min read

LLMO and GEO: What We Know About Optimizing for LLMs and AIOs

ChatGPT, Gemini, Claude, and Perplexity are all Large Language Models (LLMs) that offer an alternative to traditional search. It’s searching and conversing . Instead of…

AI Search Optimization: Front-End and Back-End Website Strategies for Visibility

  |  9 min read

AI Search Optimization: Front-End and Back-End Website Strategies for Visibility

AI search isn’t the next frontier—it’s already reshaping how customers discover, evaluate, and trust brands. As AI-driven offerings like Perplexity, Gemini, ChatGPT, and now ChatGPT…